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What's a Nice Girl Like You, Doing in a Place Like This?

Anyone who has followed Moot from the very beginning, will know that Moot is Jules.  Jules is Moot.  But you might also know that Jules is still a metalworker and vintage car expert and is needed to keep quite a few projects in the world of vehicle conservation going.  If you have listened into any of Jules’ Friday chats on Instagram, received a note in your package, had an email, read any of the social media posts or enjoyed the many amazing photoshoots Moot has put on to show our designs, you may have realised that there is always another person in the background helping Jules to bring his Moot ideas to the world. 

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Why Moot Needs You

We need you! It has been an eventful year since we first hit ‘live’ on our first website -  13 months and 3 web versions ago. We had no idea, of course, what was just around the corner for the world, and we think we have navigated the pandemic as well as any new start up. What has been harder for us, and is not the experience of ‘any new start up’ is the near impossibility of being seen.  You’re incredibly important to us because you’re here; by some good fortune you have found us and you like us!  We know that there are thousands of you out there, men and women who are bored of boxers and are far...

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Sisters Are Doing it For Themselves

It’s been a very interesting thing to witness - the growing number of women who are finding Moot and ordering our beautiful lingerie for men. It would seem that around three quarters of our sales are driven by women at the moment.  We are always delighted when we see an order come through, in the way that small businesses notice each and every sale and still handwrite a message on every packing slip. We check our phones for new orders at night time and sneak looks when we are supposed to be on woodland walks with the kids. We love hearing from our customers regardless of gender, fullstop.  But we were excited when we had our first order from a...

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Making an Effort

The ‘making an effort’ process for men has come a long way in the past couple of decades as more involved grooming has become prevalent and retailers have responded to this. Although we seem, sadly, to have taken a culturally-conservative backwards step in some respects, (how is it so radical to see Harry Styles in a dress on the cover of Vogue, when Rod Stewart, David Bowie, Prince, Marc Bolan and Elton John were dressed so fantastically decades ago?) men are definitely upping their grooming game from the days of the quarterly short back and sides and perhaps, ‘Something for the weekend, Sir?’

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The Confidence Paradox

We wanted to ask Ray at what point he acknowledged a desire to wear something that as a man, he wasn’t ‘supposed’ to wear, and how did he feel in himself?, firstly acknowledging it and later, acting upon it. We wanted to hear about his internal feelings, not how other people reacted, but what the impact was like for him. And why despite people calling it cross-dressing, we don't think it's cross-dressing at all! It's simply dressing. Damn fine dressing. 

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